Evaluation

Masthead

The title is once again sticking to that theme of being fun but formal, just like my target audience. This will attract them as the masthead is one of the first things seen alongside the main image.

Mode of Address

The mode of address is one of the things I changed purposely, rather than having the main image in the middle with the model facing you looking into your eyes (as I did in my alternate copy to show I understand the conventions) to attract you I put my model to the right hand side facing down, this is a new way of involving the audience, they follow Justin's eyes to the text and rather than him looking at them he uses his eyes to draw the audiences to the anchoring text and it feels as if he is reading with the audience making it more personal.

Stereotype

I decided to go against the stereotype of men being rough and sporty and all "hard" and show them as people who like to dress up and look good too, however I did not stop portraying the stereotype that despite being the opposite of a really stereotypical masculine man the men who dress up to look good etc. share the same goal, impressing women.